Hot Box Pretzels hasn’t even finished its first year, and they’ve already expanded with a second truck. We’ll learn how they launched this unique food truck concept and their advice for how to start a food truck business in this episode.
Blake and Roman got the idea to start a food truck selling soft pretzels while waiting tables at a restaurant. The soft pretzels that the restaurant served were consistent crowd-pleasers—and there weren’t any food trucks selling them yet in the area. They seized on this unmet demand to start their food truck business, and their sales since opening prove it was a smart move.
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